EXPERIENTIAL

Expo 2017 Astana, held from June 10 to September 10, 2017, was a major international specialized exhibition themed "Future Energy," marking the first time such an event was hosted in Central Asia and the former Soviet Union. The event attracted over 3.8 million visitors and featured participation from 115 countries and 22 international organizations, showcasing innovations in sustainable energy and technology. The centerpiece of the Expo was Nur-Alem, the world’s largest spherical building, which housed a Museum of Future Energy and served as a symbol of Kazakhstan’s commitment to a green economy. 

Over 3.8 million international Visitors were given insight via interactive immersive and educational installations into the diverse possibilities of sustainable energy generation and implementation in the areas of solar, wind, biomass, and kinetics.

For the Expo in Astana, Kazakhstan, I worked  as a strategic creative director, storyteller and experiential lead,  bridging ideation with technical execution together with Acht imaging, and  Kunzberg , curating, designing, and producing the 10,000-square-meter exhibition on biomass, kinetics, solar, and wind energy under the theme of "Future Energy."  As we developed this project in Germany, word got around and clients begin to contact us directly with creative requests for experiential AR, VR, and unusual immersive ideation projects.  This two year project led directly to the creation of The Department of Wow.

War Ink is an online, and touring experiential exhibit of stories and images shared by 24 California veterans through photos, text, and audio and video recordings. Initiated by the City of San Francisco, creative directed and photographed by Johann Wolf, the Community Stories-supported project launched on Veterans Day, November 11, 2014 and quickly attracted widespread viewership and media attention. 

To date, the exhibit has received over 50,000 visits and extensive media coverage, as well as several prestigious awards, including  a Webby and the Helen and Martin Schwartz Prize for Excellence in Public Humanities Programming by the Federation of State Humanities Councils in November 2015.